CHRISTIAN DIOR MEN SUMMER 2023 - Crafting your own fragrant stone

  • Client:
  • Location:
  • DIOR Ho Chi Minh Union Square, DIOR Hanoi International Center
  • Date:
  • 2023


Although the guidelines were detailed by the French fashion house Christian Dior, we face a challenge to produce Aroma stone with materials that properly match the Dior standard in a short period of time. The current material - the gypsum - is a big NO as due to its dust while using. So, we have to fix them with other materials.


SQUARE EC found a new material for producing the aroma stone, which quickly can absorb the flower scent and restricts dust, also be eco-friendly - Jesmonite. The consumers feel refreshing and enjoyable when receiving an aroma stone and flower scent they refer.